Regional Sales Manager

ASCO Equipment · Oklahoma City, OK

Base: Not disclosed
OTE: Not disclosed
Posted: 1mo ago

Still open · checked 2h agoon ASCO Equipment's careers page

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The job

What you'd do: Manages and coaches equipment sales reps for ASCO's Oklahoma construction equipment dealership region, setting goals and building prospecting processes. Sells through the team, not as an individual rep.
Who you'd sell to: Still reading the posting. Check back within the hour.
Where deals come from: Not stated in the posting.

The Braun Read

Proceed with caution

A few things here deserve a hard look before you spend time on it.

Pay: No pay listed at all.
Transparency: Shares 1 of 5: quota, attainment, deal size, territory, sales cycle.
Time on market: Open 52 days. Ask why it's been hard to fill.
Company hiring: 24 sales roles open, hiring at a steady pace.

Red lights

"Unlimited earnings," no numbers. It sells uncapped or unlimited earnings but never says what anyone actually earns.

Green lights

None spotted.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

1.
What did the median rep and the top rep actually earn last year?
"Unlimited" is a ceiling, not a number. You need the median.
2.
What percentage of fully ramped reps hit quota last year?
OTE is what you could earn. This is how likely you are to earn it.
3.
What are the base and the OTE for this role?
No point investing hours before you know the number.
4.
What's the annual quota, and how was it set?
A quota built from real data is a target. Otherwise it's a hope.
5.
Where does pipeline come from: inbound, SDRs, or me?
Tells you how much of your week is prospecting versus selling.
6.
Why is this role open? Did someone leave, or is it new?
New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

1.
Can I see the full comp plan in writing, including clawbacks and accelerators?
What's in writing is what gets paid. Read it before you sign.
2.
Can I see the actual comp distribution for the team last year, not just the OTE?
The spread shows what most reps really take home. OTE is just the target.
3.
I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?
Leaving money behind is a fair reason to ask. The worst answer is no.

Josh's top five questions for any sales interview →

Got an offer from ASCO Equipment? Not sure about it?Ask me. I read every message myself. · JoshAsk Josh

Full posting

Associated Supply Company (ASCO) has a career opening for a Regional Sales Manager for our Construction Equipment operation in Oklahoma City, Ok. We are seeking a high-energy and ambitious individual with a demonstrated history of sales success, and a passion for excellence. The qualified person will be ready to support the growth targets for the Region through exceptional customer service and sales initiatives. The Regional Sales Manager will be instrumental in supporting the region to reach its business plan through profitable revenue generation. Primary responsibility is to inspire and proactively assist the Sales Representatives within the region in meeting and exceeding their revenue and profitability goals for their assigned area. The Regional Sales Manager will coordinate with the Vice President of Sales, Region Vice President, and Branch Managers to develop new markets, understand market trends, benchmark competition, and analyze other matters affecting the company. In addition, this role will work to align Sales Coordinator activities, goals, and objectives with the Sales Representatives. The position is based in Oklahoma City and the region of responsibility includes the surrounding markets in Oklahoma. ASCO is a 3rd generation family-owned and operated construction equipment dealership with a network of 27 locations across the states of Texas, Oklahoma and New Mexico. Our goal is to develop and maintain customer relationships that result in high levels of revenue, market share, and customer satisfaction. We offer exceptional compensation and benefits, uncapped commissions, 401K, profit sharing and employee children’s college scholarship fund, incentives for performance, training, and opportunity for advancement - all in a culture that appreciates and rewards excellence, a positive attitude, and integrity. Responsibilities will include: - Hire, develop, train, and monitor the performance of Equipment Sales Representatives. - Forecast goals and objectives for the Region and achieve them. - Assist managers and individual Sales Representatives in setting aggressive yet realistic monthly goals and objectives and provide the support to meet these goals. - Ensure proper follow-up of all potential buyers by supporting Sales Representatives in developing, implementing, and monitoring a prospecting and sales process. - Provide coaching and guidance to Sales Representatives via "ride alongs", evaluation forms, territory management, reviewing call logs, and monthly feedback report cards. - Assist the Branch Manager with establishing sales territories, goals, and forecasts for Sales Representatives within the region. - Work with the Marketing Department to develop and implement marketing plans which promote new and repeat business. - Promote efficient and optimal use of CRM automation tools and utilizes other system resources and tools for tracking and monitoring the performance vs. goals and forecast. - Build a culture of meeting & exceeding customer expectations with the ASCO Difference & ASCO Core Values being the backbone. Requirements Basic Qualifications: - Bachelor’s degree from a four-year college or university. Relevant work experience to be considered an offset. - Five years of dealership experience is preferred but not required. - The ideal candidate will have proven presentation skills and demonstrate effective sales orientation - Proficient computer skills. - Must possess a current and valid appropriate driver's license with a driving record that meets the insurability guidelines set forth by the company’s insurance carrier. Benefits Why Join Team ASCO? Compensation & Benefits: - Quarterly Tool Allowance, Safety boot allowance, and uniforms/coats provided - Paid Training & Advancement Opportunities - 100% employer-paid health insurance, 401(k) + profit sharing, and paid holidays - Sign-on bonus available, with amount based on qualifications and experience. Unique Perks: - ASCO Children’s Education Program: Financial assistance for employees' children pursuing higher education Our Core Values: - Honor God - Develop People - Pursue Excellence - Grow Profitably Be Part of Something Bigger At ASCO, we’re not just servicing equipment – we’re offering a career with a company that puts people first. Our vision is simple: To be a blessing to those we serve. If you’re a results-driven professional with a passion for solving challenges, we want you on our team. ASCO Equipment, Inc. is an Equal Opportunity Employer of women, minorities, protected veterans, and individuals with disabilities.

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