Braun Board

Mid-Market Account Executive

Cognism · Cologne, Germany

Base
Not disclosed
OTE
Not disclosed
Quota attainment
Not disclosed
Posted
3d ago

Why it matters: OTE tells you what you could earn. Attainment tells you how realistic it is.

Ask: “What percentage of fully ramped reps hit quota last year?”

Still open · checked 1h agoon Cognism's careers page

The job

What you'd do
Win new medium-size customers in Germany, Austria and Switzerland, handling each sale from first call to signed contract. You'll do your own outbound prospecting, with a sales development team helping find leads.
What you'd sell

Contact data that helps sales teams find European buyers

When a sales team wants to win new customers, they usually guess at who to call and email. The problem is, guessing wastes hours on people who aren't the right buyer. Cognism gives sales reps contact details for decision-makers across Europe, so they spend their time on the people most likely to buy.

In plain English, from their own job posts. Something wrong? Tell me · More Sales & marketing companies →

Who you'd sell to
Revenue and sales teams at medium-size companiesIn their words: “Cognism's contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting.”
Where deals come from
Mostly you. Expect a lot of outbound: cold calls, emails and LinkedIn.

The Braun Read

Ask hard questions

Too much is left unsaid. Make them answer before you invest.

Pay
No pay listed at all.
Transparency
Shares 1 of 5: quota, attainment, deal size, territory, sales cycle.
Time on market
Open 3 days.
Company hiring
3 sales roles open, hiring at a steady pace.

Red lights

None spotted.

Yellow lights

  • German required. The posting asks for fluent German. Worth knowing before you apply if you only sell in English.

Green lights

None spotted.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What percentage of reps on the team have been here more than 18 months?

    Tenure shows whether people stay long enough to get paid.

  3. 3.

    Has the comp plan changed in the last 12 to 18 months? What changed?

    A plan that changes every year means the goalposts keep moving.

  4. 4.

    Who sits with reps and reviews calls each week?

    Coaching is often what's behind a good or bad attainment number.

  5. 5.

    What are the base and the OTE for this role?

    No point investing hours before you know the number.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

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Full posting
WHO ARE WE Cognism is the leading provider of European B2B data and sales intelligence. Ambitious businesses of every size use our platform to discover, connect, and engage with qualified decision-makers faster and close more deals. Headquartered in London with global offices, Cognism’s contact data and contextual signals are trusted by thousands of revenue teams to eliminate the guesswork from prospecting. OUR WORK MODEL Hybrid: This is a hybrid role, requiring you to work from our Cologne office 2 days per week, with flexibility to work remotely on other days YOUR ROLE As an Account Executive, you will lead the charge in acquiring and growing mid-market customers across the DACH region. This role is pivotal in accelerating Cognism’s growth in the region—delivering value to commercial prospects, collaborating cross-functionally, and exceeding revenue targets in a high-growth SaaS environment YOUR CHALLENGES & OPPORTUNITIES - Own Your Territory – Develop and execute a go-to-market strategy for your Mid-Market territory, working closely with Sales Development to identify, engage, and convert high-potential prospects into new business revenue - Own the Sales Cycle - Lead end to end sales, from outbound prospecting & strategy to tailored demos and contract negotiation, consistently surpassing mid-market quotas by showcasing Cognism’s value - Strengthen Cross-Functional Impact - Partner with Sales Development, Marketing, RevOps, Customer Success, and Product teams to create a seamless customer journey and deliver commercial impact - Champion DACH GTM Strategy - Shape and iterate our go-to-market approach for the DACH mid-market, ensuring relevance, competitiveness, and resonance with prospects - Coachability & Growth Mindset- Regularly shadow peers, seek feedback, and contribute to a learning-focused culture that continuously raises the bar - Own Forecasting - Deliver accurate pipeline insights to sales leadership, enabling effective planning and target achievement OUR EXPECTATIONS - Proven SaaS Sales Performance - Minimum 2 years as a quota-carrying AE in a high-performing SaaS sales environment, with a track record of exceeding targets. (Experience selling into Computer Software, Transportation, Hospitality & Tourism, Pharma or similar sectors is a bonus) - Gravitas & Presentation Skills - Confident communicator who can inspire and influence stakeholders at all levels - Agile in a Scale-Up - Adaptable, resourceful, and excited by change- ready to contribute in a fast-moving, high-growth environment - Active Listener - Skilled in uncovering pain points and tailoring your message for maximum resonance - Collaborative Partner - Comfortable operating cross-functionally and contributing to a broader team mission - Organised & Accountable - Strong pipeline management and forecasting discipline - Fluent in German and English - Outstanding verbal and written communication skills OUR TECH STACK - Sales Engagement – Outreach, Gong, or similar platforms - CRM – Salesforce for pipeline and account management - Prospecting – Cognism (naturally), LinkedIn Sales Navigator - Video & Demo Tools – Zoom, Gong, Loom - Collaboration – Slack WHY COGNISM At Cognism, we’re not just building a company - we’re building an inclusive community of brilliant, diverse people who support, challenge, and inspire each other every day. If you’re looking for a place where your work truly makes an impact, you’re in the right spot! Our values aren’t just words on a page—they guide how we work, how we treat each other, and how we grow together. They shape our culture, drive our success, and ensure that everyone feels valued, heard, and empowered to do their best work. Here’s what we stand for: 🤝 We Own the Outcome Together. 🤓 We Deeply Understand our Customers. 🏆 We Celebrate Impact Wherever It Comes From. At Cognism, we are committed to fostering an inclusive, diverse, and supportive workplace. We welcome applications from individuals typically underrepresented in tech, so if this role excites you but you’re unsure if you meet every requirement, we encourage you to apply!
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