Braun Board

National Account Manager - Iceland & High Street Discounters

Kepak Group · Kirkham, England, UK

Base
Not disclosed
OTE
Not disclosed
Quota attainment
Not disclosed
Posted
25d ago

Why it matters: OTE tells you what you could earn. Attainment tells you how realistic it is.

Ask: “What percentage of fully ramped reps hit quota last year?”

Still open · checked 2h agoon Kepak Group's careers page

The job

Who you'd sell to
Iceland and High Street Discounter retailersIn their words: “to lead our Iceland and High Street Discounter accounts”
Where deals come from
Not stated in the posting.

The Braun Read

Proceed with caution

A few things here deserve a hard look before you spend time on it.

Pay
No pay listed at all.
Transparency
Says nothing about quota, attainment, deal size, territory or sales cycle.
Time on market
Open 25 days. Normal, but not fresh.
Company hiring
3 sales roles open, hiring at a steady pace.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What percentage of reps on the team have been here more than 18 months?

    Tenure shows whether people stay long enough to get paid.

  3. 3.

    Has the comp plan changed in the last 12 to 18 months? What changed?

    A plan that changes every year means the goalposts keep moving.

  4. 4.

    Who sits with reps and reviews calls each week?

    Coaching is often what's behind a good or bad attainment number.

  5. 5.

    What are the base and the OTE for this role?

    No point investing hours before you know the number.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

Josh's top five questions for any sales interview →

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Full posting
Kepak is a leading food company with manufacturing sites across Ireland and the UK. The Group operates across three divisions: the Foods Division, Meat Division UK, and Meat Division Ireland. Guided by our values—Responsibility, Ambition, Passion for Food, and Teamwork—we are committed to operating as a successful, sustainable, future-ready business that is a great place to work. We supply fresh and value-added meat based products to retail and foodservice through private label and our own brands, including Rustlers, Big Al's and John Stone. Kepak Foods Division Kepak Foods Division is a key growth engine within the Group, focused on delivering branded and value-added products across chilled convenience, ambient and frozen categories. Operating across the UK, Ireland and selected European markets, the Division serves both retail and foodservice customers through a strong portfolio of innovative brands and customer-led solutions from our manufacturing facilities. Are you a commercially driven National Account Manager with a passion for building customer partnerships, delivering profitable growth, and bringing innovative food solutions to market? At Kepak, we're looking for an ambitious and results-focused National Account Manager to lead our Iceland and High Street Discounter accounts. This is an exciting opportunity to take ownership of key customer relationships, shape strategic growth plans, and play a pivotal role in driving sales performance within a fast-paced FMCG environment. Working closely with Category, Marketing, Finance, Supply Chain, Operations and NPD teams, you'll be at the heart of delivering customer success while helping to grow one of the UK's leading food businesses. What You'll Be Doing As National Account Manager, you'll have full responsibility for developing and growing your customer portfolio, delivering sustainable and profitable growth through strong commercial leadership and customer collaboration. Key Responsibilities - Develop and execute winning customer strategies for Iceland and High Street Discounter accounts - Build and maintain strong relationships with key customer stakeholders at all levels - Lead commercial negotiations across annual agreements, pricing, promotions, and business plans - Deliver Joint Business Plans that create value for both Kepak and our customers - Achieve ambitious sales, revenue, profit, market share, and distribution targets - Own customer P&L performance and maximise return on trade investment - Lead forecasting and demand planning activities to ensure excellent service levels - Use category, shopper and market insights to identify new growth opportunities - Collaborate cross-functionally to deliver successful product launches, promotions and seasonal programmes - Drive innovation, range reviews and distribution opportunities that strengthen customer performance - Ensure effective commercial governance across pricing, contracts, promotions and reporting Requirements - Degree-level qualification in a relevant discipline, equivalent professional qualification, or demonstrable experience in a similar role. - 3+ years experience managing national retail accounts within FMCG. - Strong commercial and financial acumen with experience managing customer P&Ls - Experience developing and implementing Joint Business Plans - Strong negotiation, influencing and stakeholder management skills - Excellent analytical capability with strong forecasting and planning skills. - Advanced proficiency in Microsoft Excel, PowerPoint and Microsoft Office applications. Benefits What can we offer you? - Company Pension - Further Education support - Bike to Work Scheme - You can buy a bike and safety equipment through a salary sacrifice scheme which reduces your taxable income – meaning you pay less tax! - Long Service Awards - We recognise, acknowledge and award the dedication and valuable contribution of long serving employees - GroceryAid Employee Assistance Program - help with a wide range of topics including mental health and wellbeing support, family and relationship advice, debt management, back to work support, and counselling for all Kepak colleagues and their families. - Corporate gym membership at Ribby Hall Village - BUPA Cash plan free of charge #IND
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