Sales Engineer - Server - DE
OnLogic · Düsseldorf, Germany
Open 6 days
New Business + Account Growth: you win new customers and grow existing ones.
- Base
- Not disclosed
- OTE
- Not disclosed
- Posted
- 6d ago
Still open · checked 10h agoon OnLogic's careers page
The job
- What you'd do
- Help businesses in Europe choose and set up tough, high-power computers for AI in factories and outdoor sites, working with sales to win new customers. You may travel up to 30% of the time across the EU.
- What you'd sell
Tough computers that keep factory machines running in harsh places
When a factory or outdoor site needs a computer to run machines and cameras on the spot, it has to survive heat, dust, and constant shaking. The problem is, a normal office computer can't take that abuse, so it fails and the line or the job stops. OnLogic designs and builds tough computers, including AI servers, that are made to work where others fail, so the equipment keeps running instead of waiting on a repair.
In plain English, from their own job posts. Something wrong? Tell me · More Hardware & IoT companies →
- Who you'd sell to
- Heads of technology and lead engineers at big companiesIn their words: “you will advise CTOs and lead engineers, navigate IT/OT convergence”
- Where deals come from
- A mix. Some leads come to you, some you find yourself.
The Braun Read
Worth a lookSolid on the basics. Use the first call to fill in the gaps.
- Pay
- No pay listed at all.
- Transparency
- Shares 2 of 5. Mentions territory and sales cycle. Ask about quota, attainment and deal size.
- Time on market
- Open 6 days.
- Company hiring
- Ramping up: posted 5 sales roles in the last 30 days.
Red lights
- Pay. No pay listed at all.
Yellow lights
- Fluent German required. The posting asks for fluent or business-level German. Worth knowing before you apply if you only sell in English.
Green lights
- Gets leads from SDRs. You won't be building all of your own pipeline from zero.
Questions to ask on the first call
Built from what this posting leaves out. How they answer tells you as much as what they say.
- 1.
What percentage of fully ramped reps hit quota last year?
OTE is what you could earn. This is how likely you are to earn it.
- 2.
What are the base and the OTE for this role?
No point investing hours before you know the number.
- 3.
What's the annual quota, and how was it set?
A quota built from real data is a target. Otherwise it's a hope.
- 4.
How long is ramp, and what's the quota during it?
Full quota on day one means you start behind.
- 5.
What's a typical deal size?
Deal size tells you how many deals it takes to hit your number.
Before You Apply
Find out where you fit, and where you don't, before you hit submit.
Why I built it this way ↓
Most résumé tools try to make you look like a match. I'd rather help you find out if you are one.
Nothing made up.
Nothing goes on your résumé that you didn't do. If a line would need a number you didn't give me, I ask. I don't guess. On Braun Board it's checked in code, not just promised.
Curiosity before conclusions.
If the job wants something your résumé doesn't show, I ask before I assume. Plenty of sellers have done the thing and just never wrote it down.
Sorting, not selling.
Some jobs won't line up with what you've done. Finding that out before you apply isn't a loss. It's an hour back, spent on a job that fits.
No score.
A match score tells you how well you copied their words. It doesn't tell you whether you'd be good at the job, or happy there.
It's the same way I teach selling. We don't control who says yes. We do control where we spend our time, and whether everything we say is true.
Josh
More on this1 Is the job worth it?
Worth a look. Solid on the basics. Use the first call to fill in the gaps.
- No pay listed at all.
Might be worth asking about this before you spend an hour on a tailored résumé.
See the full Braun Read2 Where you fit
Upload once, see where you fit on any job.
Sign in and add your résumé. I'll show you where you line up, ask before I assume, and never add anything you didn't do.
Sign in →What people say about working at OnLogic ↓
Got an offer from OnLogic? Not sure about it?Ask me. I read every message myself. · JoshAsk Josh
Rather talk it through? Call or text me: 954-695-0844 (text)
Full posting
AI is moving from the data center to the physical edge—powering robotics, machine vision, and real-time analytics across factory floors and harsh field environments. As a Sales Engineer, you will be the technical catalyst driving OnLogic’s AI-enabled Edge Server expansion across Europe.
You will consultatively architect high-compute, accelerated hardware solutions (GPUs, VPUs, ASICs) built to survive where traditional computers fail. Partnering closely with the sales team, you will advise CTOs and lead engineers, navigate IT/OT convergence, and translate complex edge AI challenges into durable, production-ready deployments.
This full-time position will be located on-site in Oosterhout, Netherlands.
In this role, you’ll be responsible for:
- Partner with sales teams to qualify, scope, and win complex edge server opportunities with new clients.
- Lead technical discovery on customer workloads and operating environments to recommend optimal server architectures.
- Translate physical AI and computer vision requirements into hardware configurations spanning GPU compute, networking, and storage.
- Advise customers on edge constraints, including thermal limits, environmental hardening, power budgets, and remote management.
- Channel customer feedback back to Engineering and Product teams to guide future roadmap priorities.
- Collaborate across mechanical, electrical, regulatory, and software disciplines to drive complex customer projects to completion.
- Deliver technical proposals that build credibility with both engineering teams and executive decision-makers.
- Balance customer technical requirements and delivery timelines with commercial viability.
- Track EU edge AI trends and competitive dynamics to inform regional product strategy.
The team you will be joining:
Engineering: Our Engineering team creates our cutting edge industrial computers by finding innovative solutions on a daily basis. The Engineering team's success relies on collaboration, creative thinking and a commitment to being at the forefront of technology. Roles on our Engineering team include, Electrical, Firmware, Mechanical, Applications ,Regulatory, and Validation.
The teams you will be supporting
Our sales team is made up of a range of highly-impactful roles, with opportunities to demonstrate great sales leadership and customer service at every stage of the sales cycle!
Acquisition Team: Strategic Account Managers and Business Development Managers focused on prospecting, lead generation, and closing deals with new customers.
Inside Sales Team: Strategic Account Managers and Technical Sales maintain our inbound lead engine as a cornerstone of sustained growth through lead qualification, customer retention, and funnel management.
Enterprise Accounts Team: Strategic Account Managers manage and grow key strategic accounts with complex solution selling and executive relationship management.
Sales Operations: Process driven leaders who optimize our workflows and data driven approach in a rapidly scaling organization.
Learn more about Life at OnLogic: www.onlogic.com/life-at-onlogic
Requirements
- At least 5 years of relevant experience in Sales Engineering, Pre-Sales, Solutions Architecture, or technical sales — ideally with server, infrastructure, embedded, or industrial computing products.
- Bachelor's degree in Computer Science, Electrical or Mechanical Engineering, or a related technical field (equivalent practical experience considered).
- Strong knowledge of servers, motherboards, processors, networking, and storage, plus working knowledge of current server operating systems.
- Ability to travel up to 30% across the EU.
- Eligibility to work in the EU without sponsorship.
- Professional fluency in English & German, additional EU languages are a strong advantage given the regional scope.
Who we're looking for:
- Expert in high-density compute, GPU/edge AI inference, Linux/Kubernetes deployments, and ruggedized hardware and server design.
- Translates complex tech into compelling value for C-suite and engineering buyers across long enterprise IT/OT sales cycles.
- Strong grasp of EU hardware and cyber compliance standards (CE, RoHS, CRA, IEC 62443) paired with cross-functional leadership to deliver custom solutions.
- High-energy hunters with the commercial acumen to strategically frame opportunities, win deals, and grow new business.
- Compelling communicators and presenters who quickly build lasting trust with both clients and internal stakeholders.
- Adaptable self-starters who manage shifting priorities, execute efficiently, and drive mutual accountability.
Who we are:
OnLogic employees have the opportunity to shape our future and drive impactful change. We design and manufacture specialized edge computing solutions for companies all over the world, helping them to make the seemingly impossible possible. Our computers are designed to work where others fail, and it's our vision to be the first choice in edge computing. To make that vision a reality, we've built a team of ambitious problem solvers, guided by the company's core values of Open, Fair, Innovative, and Independent. We have an open office, open salaries, and strive to be fair and transparent in our decision making. We encourage input and feedback from every member of our team and look to improve ourselves and our business every single day.
Diversity is an essential element of our core values. Not just respecting, but actively embracing a variety of backgrounds, life experiences, and opinions, helps us foster innovation, enhances our problem-solving capabilities, and promotes learning and engagement among the members of our team. We strongly encourage those with diverse backgrounds to apply.
We are committed to providing a safe, inclusive, and harassment-free workplace for all employees. We do not tolerate any form of harassment, discrimination, or bias based on race, ethnicity, gender, sexual orientation, religion, disability, age, or any other protected characteristic.
To learn more about our values, our mission and what it's like to work at OnLogic, visit www.onlogic.com/careers.
Benefits
The salary range for this role is €5.400 to €7.500 per month. We determine final compensation based on conversations with applicants and their experience in similar roles. Besides a base salary we will offer you a comprehensive benefits package which includes:
- 28 Vacation Days
- Premium free pension scheme (contribution paid fully by OnLogic)
- Travel reimbursement of €0,23 per kilometer
- An Annual Profit Share Bonus
- A personal development plan created to help you (and us) grow