Braun Board

Account Director Enterprise Sales

Pendo · Munich, Germany

Base
Not disclosed
OTE
Not disclosed
Posted
17d ago

Still open · checked 1h agoon Pendo's careers page

The job

What you'd do
Win new customers among Germany's biggest companies, plus large firms in Austria and Switzerland, selling software that helps them make sense of their data, based in Munich. You'll find your own prospects.
What you'd sell

See which features customers actually use in your software

When a software team ships a new feature, it needs to know whether customers actually use it. The problem is, without that answer, the team can't tell which parts of its product are working. Pendo helps software teams see what drives product success and how people really use their product, so they know what to fix or build next.

In plain English, from their own job posts. Something wrong? Tell me · More AI & data companies →

Who you'd sell to
Not stated in the posting.Ask: “Who's the economic buyer, and who else is in the deal?”
Where deals come from
Mostly you. Expect a lot of outbound: cold calls, emails and LinkedIn.

The Braun Read

Ask hard questions

Too much is left unsaid. Make them answer before you invest.

Pay
No pay listed at all.
Transparency
Shares 1 of 5: quota, attainment, deal size, territory, sales cycle.
Time on market
Open 17 days.
Company hiring
5 sales roles open, hiring at a steady pace.

Red lights

None spotted.

Yellow lights

  • German required. The posting asks for fluent German. Worth knowing before you apply if you only sell in English.

Green lights

None spotted.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What are the base and the OTE for this role?

    No point investing hours before you know the number.

  3. 3.

    Who's the economic buyer, and who else is in the deal?

    Selling to a CFO and selling to a developer are different jobs.

  4. 4.

    What's the annual quota, and how was it set?

    A quota built from real data is a target. Otherwise it's a hope.

  5. 5.

    What share of last year's closed deals did reps source themselves?

    Shows how much pipeline you'll have to build on your own.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

Josh's top five questions for any sales interview →

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Full posting
The Team + The Role Pendo’s Enterprise Sales team drives growth across the company’s largest and most strategic accounts. The team partners with senior business and technology leaders to position Pendo as a critical platform for product experience, data, analytics, and digital transformation. In DACH, this team plays a key role in expanding Pendo’s presence with major enterprise customers and prospects. As a Senior Account Executive, you will own new business across Pendo’s largest DACH accounts and DAX 40 prospect accounts. You will lead complex, multi-stakeholder sales cycles from first engagement through close, with a focus on $500K–$1M+ SaaS opportunities. This role requires a strategic enterprise seller who can build executive relationships, create disciplined account plans, and position Pendo’s AI-powered Data & Analytics solutions with clarity and urgency. This role is based in our Munich office. What this looks like day-to-day - New logo acquisition: Win new enterprise logos across Germany within Pendo’s most strategic segment. You will identify, engage, and convert high-value opportunities across large DACH accounts and DAX 40 prospect accounts. - Enterprise sales execution: Lead complex, multi-stakeholder sales cycles from first engagement through close. You will navigate matrixed organizations, align executive buyers, and keep deals moving with clear next steps and strong commercial discipline. - Strategic deal leadership: Consistently drive $500K–$1M+ SaaS opportunities by building value-based business cases. You will position Pendo’s AI-powered Data & Analytics platform as a critical driver of digital transformation for enterprise customers. - Executive relationship building: Build trusted relationships with C-level leaders and senior decision-makers. You will engage stakeholders with credibility, understand their priorities, and connect Pendo’s capabilities to strategic business outcomes. - Account planning: Develop and execute clear, strategic account plans for target enterprise accounts. You will map stakeholders, identify growth opportunities, and create focused plans that support new business acquisition and long-term account potential. - Cross-functional partnership: Collaborate across Pendo to win and expand strategic accounts. You will partner with internal teams to bring the right expertise into each opportunity and create a strong, coordinated customer experience. - Pipeline and forecast discipline: Maintain accurate forecasting and disciplined pipeline management. You will keep opportunity data current, communicate deal progress clearly, and manage your business with structure and accountability. Who You Are Beyond the qualifications, we hire through a specific lens. These aren't buzzwords; they're the things we'll actually look for in how you talk about your work. You're a builder, not a maintainer. You're most energized when there isn't a clear path yet, and you get to define it. You don't wait for direction; you identify gaps, shape solutions, and drive them forward. At Pendo, great Senior Account Executives don't just follow instructions; they operate as strategic advisors, influencing decisions, guiding stakeholders, and elevating how we work. You're AI-curious - genuinely. You're not using AI tools occasionally. You're rewiring how you work around them. You're faster, sharper, and more prolific because of it, and you bring that energy to everything — how you approach your work, how you prep, how you communicate, how you think. We want someone who sees AI as a multiplier, not a shortcut. Must-haves - Strong track record of closing $500K–$1M+ enterprise SaaS deals across DACH. - Experience selling into large, complex, matrixed organizations with multiple senior stakeholders and executive buyers. - Proven success in a start-up or high-growth environment, with the ability to operate with structure, urgency, and ownership. - Background selling Data, Analytics, AI, or enterprise technology solutions. - Passion for AI and technology, with genuine curiosity about how AI is changing the way people work. - Confident engagement style with C-level leaders, senior decision-makers, and cross-functional stakeholders. - Structured, strategic, and highly self-driven approach to account planning, pipeline management, and deal execution. - Fluent German and professional English. Nice-to-haves - Experience selling into DAX 40 prospect accounts or similarly large strategic enterprise accounts. - Experience positioning AI-powered Data & Analytics solutions as part of broader digital transformation initiatives. About Pendo Pendo was founded in 2013 by former product managers, who combined their heads and hearts to build something they wanted but never had as product managers: a simple way to understand and attack what truly drives product success. Our mission is to improve society's experience with software. Come join one of the fastest-growing startups, supported by best-in-class institutions like Battery Ventures, Salesforce Ventures, Spark Capital and Meritech. Pendo Core Values: Bias to Act, Hone Your Craft, The Team is Pendo, and Maniacal Focus. Location: Pendo is a hybrid culture. In-office 3 days per week unless designated remote. Benefits: Robust, employer-backed social coverage paired with additional cash stipends, equity, and meaningful retirement and commute support. EEOC: We are an equal opportunity employer and believe having diverse teams where everyone brings their whole self to Pendo is key to our success. We welcome all people of different backgrounds, experiences, abilities and perspectives. Accessibility: Pendo is committed to working with, and providing access and reasonable accommodation to, applicants with mental and/or physical disabilities. If you think you may require an accommodation for any part of the recruitment process, please send a request to: accommodation@pendo.io. All requests for accommodations are treated discreetly and confidentially, as practical and permitted by law.
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