Braun Board

Area Sales Manager

Sécheron Hasler Group · Frankfurt, Germany

Health running low. Ask why it's still open.

Base
Not disclosed
OTE
Not disclosed
Posted
1mo ago

Still open · checked 1h agoon Sécheron Hasler Group's careers page

The job

What you'd do
Find new customers for railway, renewable energy and industrial power equipment, mostly in the Balkans, the Czech Republic and other parts of Europe. You'll travel often and win much of your own business.
What you'd sell

Power and safety equipment for railway traction systems

When a rail operator has to power its lines, many pieces of equipment have to work together. The problem is, every line is different, so each set of equipment has to be designed and priced from scratch. Sécheron Hasler Group makes the switchgear, converters, and protection relays for rail power systems, so railway customers get parts already approved in their own countries.

In plain English, from their own job posts. Something wrong? Tell me · More Hardware & IoT companies →

Who you'd sell to
Railway, renewable energy and industrial clientsIn their words: “prospecting new clients and managing current accounts for existing and new products covering railway as well as renewable energy and industrial applications”
Where deals come from
Mostly you. Expect a lot of outbound: cold calls, emails and LinkedIn.

The Braun Read

Ask hard questions

Too much is left unsaid. Make them answer before you invest.

Pay
No pay listed at all.
Transparency
Shares 1 of 5: quota, attainment, deal size, territory, sales cycle.
Time on market
Open 48 days. Ask why it's been hard to fill.
Company hiring
4 sales roles open, hiring at a steady pace.

Red lights

  • Pay. No pay listed at all.
  • Time on market. Open 48 days. Ask why it's been hard to fill.

Yellow lights

  • Fluent German required. The posting asks for fluent or business-level German. Worth knowing before you apply if you only sell in English.

Green lights

None spotted.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What are the base and the OTE for this role?

    No point investing hours before you know the number.

  3. 3.

    What's the annual quota, and how was it set?

    A quota built from real data is a target. Otherwise it's a hope.

  4. 4.

    What share of last year's closed deals did reps source themselves?

    Shows how much pipeline you'll have to build on your own.

  5. 5.

    How long is ramp, and what's the quota during it?

    Full quota on day one means you start behind.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

Josh's top five questions for any sales interview →

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Full posting
Sécheron Hasler Group continues the Swiss tradition of over 140 years in the field of railway technology. We are a leading global supplier of electrical and electronic safety components and solutions and traction power systems for the railway industry and also provide solutions for renewable energy, DC grid, and other industrial systems. The name Sécheron Hasler Group is a worldwide synonym for Swiss Quality and represents a leading reference for state of the art products supplied to the market. With more than 1’300 employees worldwide, we are wherever our customers are around the globe, supplying products approved in our customers’ countries or markets and deliver top-notch supply chain and customer services locally. Global Objectives: - Develop the business prospecting new clients and managing current accounts for existing and new products covering railway as well as renewable energy and industrial applications, ensuring sustainable business growth. The focus is expected to be in the Balkan region, the Czech Republic and other European countries. - Collaborate closely with the sales team, product line managers, product development teams, marketing and other BU’s. - Prepare and organize key business meetings with prospective clients to develop business opportunities. - Provide market feedback to product development teams and after-sales support. - Identify market opportunities in railway, industrial and renewable energy applications, guide the development of new business segments and the product roadmap. - Develop, in strong cooperation with the product line managers and the sales team, business cases for individual products. - Prepare product launch and market placement plans in close cooperation with marketing, sales and product line managers. - Provide technical expertise, drive customer-oriented activities, implement company’s strategies, introduce Sécheron’s products on future platforms. - Analyze customer’s requests and needs, and ensure the clients get firm offers according to their needs, technical specifications, in a timely manner, for products, solutions and services. - Develop the after sales services. - Work in strong collaboration with other departments. Requirements - Technical degree in Electrical / Electromechanical / Power Electronics Engineering or alternatively Mechanical Engineering. - Proven successful track record introducing power products to new international clients, thereby driving key people across the organization. - Minimum 5 years of successful technical and sales experience in an electrical equipment environment. - Good knowledge of at least one of the following industry sectors: high voltage, railway traction systems, power transmission & distribution, renewable energy and e-mobility. - Interest and ability to understand DC and AC power systems and corresponding product needs. - Excellent analytical, project management and problem-solving skills. - Outstanding communication, presentation and negotiation skills. - Ability to develop convincing communication strategies based on technical rationale. - Proven ability to think creatively, identify and resolve problems. - Experienced to work under pressure and meet deadlines. - Excellent English and German or Czech (written and oral), other languages are a plus. - Open to frequent travelling to the Balkan countries and other European countries. Benefits We have flat hierarchies and encourage direct communication between departments and levels of management. This enables us to make decisions quickly. We give our employees total responsibility for their job tasks. All employees are encouraged to take initiative and contribute to the company’s operational excellence and have ample opportunities to achieve their personal and career growth objectives.
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