Braun Board

Sales Lead (Streaming)

Two Circles · London, UK

Base
Not disclosed
OTE
Not disclosed
Quota attainment
Not disclosed
Posted
5d ago

Why it matters: OTE tells you what you could earn. Attainment tells you how realistic it is.

Ask: “What percentage of fully ramped reps hit quota last year?”

Still open · checked 1h agoon Two Circles's careers page

The job

What you'd do
Sell Staylive, a sports and entertainment platform, through net-new prospecting (75% of time) and upsell into named existing accounts (25%). Run the full sales cycle from SQL to close, then hand off to Project Office.
Who you'd sell to
Sports and entertainment businesses · Sports and entertainmentIn their words: “we deliver work for sports and entertainment businesses of all shapes and sizes all over the world”
Where deals come from
Mostly you. Expect a lot of outbound: cold calls, emails and LinkedIn.

The Braun Read

Ask hard questions

Too much is left unsaid. Make them answer before you invest.

Pay
No pay listed at all.
Transparency
Says nothing about quota, attainment, deal size, territory or sales cycle.
Pipeline
Mostly self-sourced. Great if you like outbound, rough if you don't.
Time on market
Open 5 days.
Company hiring
Ramping up: posted 5 sales roles in the last 30 days.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What percentage of reps on the team have been here more than 18 months?

    Tenure shows whether people stay long enough to get paid.

  3. 3.

    Has the comp plan changed in the last 12 to 18 months? What changed?

    A plan that changes every year means the goalposts keep moving.

  4. 4.

    Who sits with reps and reviews calls each week?

    Coaching is often what's behind a good or bad attainment number.

  5. 5.

    What are the base and the OTE for this role?

    No point investing hours before you know the number.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

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Full posting
Two Circles We are Two Circles. We are a Sports & Entertainment Marketing business. We grow audiences and revenues. We do that by knowing fans best. We work with clients to help them understand & influence what their fans are doing – the way fans spend their money, the events that fans attend, the channels fans respond to, the content fans watch and more. And we use the understanding this gives us to help our clients grow. Grow their audiences and grow their revenues - both direct to consumer and business to business revenues. Our platforms and services are trusted by over 1000 clients globally, including the English Premier League, Red Bull, UEFA, VISA, the NFL, Nike and Amazon. We are over 1000 people, based out of 15 offices, and we deliver work for sports and entertainment businesses of all shapes and sizes all over the world. Staylive New Business is a key horizon of growth for Staylive within the Two Circles business. Against proven strategies of Net-New sales and Take Share initiatives, 2027 will be a critical year in the onboarding of new accounts to the Staylive platform. The primary role of the Sales Lead is to identify, manage and deliver against revenue generating opportunities for the business in line with the commercial strategy of new business sales. They will work closely with the Sales Director to execute this growth strategy, delivering on individual and combined revenue targets through obtaining new business sales and also upsell opportunities within named existing accounts that are not managed by Client Services or the Project Office. The role will operate internationally with an expectation of travel to client meetings and industry events where required. Liaising with decision makers and Client leads within Two Circles, and senior leaders within the target account, the Sales Lead will be highly personable, confident and a commercially-minded communicator. They must be comfortable with working in a collaborative, multi solution sales environment whereby the client proposal often goes beyond the boundaries of their individual scope of input, ownership and influence. The Sales Lead will have deep knowledge of B2B sales processes and understand the importance of managing and nurturing leads through a sales funnel. Requirements Duties and responsibilities will include: - New sales against a specified set of targets and objectives - 75% allocation of time to new business activities with 25% focused on upsell and growth within existing accounts. - Ability to work with Client Leads elsewhere in the business, inputting value add sales methodologies specific to the Staylive solution/offering when needed - Management of the sale process from lead qualification (SQL) through to close - Management of personal sales funnel and pipeline - Use of the CRM (salesforce) for accurate recording of funnel and pipeline activity and status - Accuracy in revenue projection and revenue commit on a project-by-project basis - Manage ongoing relationships with our partners where required (ie Accounts not assigned to Client Services) - Manage handover process of new clients to the Project Office and where necessary, Client Services - Ensuring the sales process is strictly adhered to, following the full sales lifecycle - Ensuring that all new business opportunity is accurately scoped and sized, obtaining necessary approvals from Commercial Director when required - Schedule and conduct new business meetings with prospects (with broader subject matter experts in attendance where brief exceeds DTC/OTT) Benefits We offer a benefits package to suit you and your lifestyle! Out of a core monthly budget, you can choose your own comprehensive benefits package: - Renowned Team Days often throughout the year - Summer Away Days - 23 standard days of holiday (+ 1 Birthday, +2 for a ‘Big Life Event’ and +1 Admin Day), closure of office over Christmas (plus Bank Holidays) - Discretionary Bonus based on company performance - Performance Reviews every 6 months with discretionary salary increases - Private healthcare (Vitality) and/or Health Care Plan (Medicash) - Mobile phone contribution - Sport Challenge contribution - Gym membership contribution - 2x annual kit drops Though these are the basics written down, we will principally be recruiting for energy, values and commitment – both to Two Circles and to your career. Even if you feel you don’t tick 100% of the boxes but feel you could bring value to the role, we’d still love to hear from you!
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