Braun Board

Growth Account Executive, Business Office

Veracross · Wakefield, MA

Base
Not disclosed
OTE
$150K–$188K
Quota attainment
Not disclosed
Posted
2mo ago

Why it matters: OTE tells you what you could earn. Attainment tells you how realistic it is.

Ask: “What percentage of fully ramped reps hit quota last year?”

Still open · checked 1h agoon Veracross's careers page

The job

Who you'd sell to
Still reading the posting. Check back within the hour.
Where deals come from
A mix. Some leads come to you, some you find yourself.

The Braun Read

Worth a look

Solid on the basics. Use the first call to fill in the gaps.

Pay
OTE is listed. Ask what the base is.
Transparency
Says nothing about quota, attainment, deal size, territory or sales cycle.
Pipeline
A mix of self-sourced pipeline and inbound or SDR help.
Time on market
Open 72 days. Ask why it's been hard to fill.
Company hiring
4 sales roles open, hiring at a steady pace.

Red lights

None spotted.

Green lights

  • Publishes OTE. It tells you the on-target earnings up front. Most postings don't.
  • SDR or inbound support. You won't be building all of your own pipeline from zero.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

  1. 1.

    What percentage of fully ramped reps hit quota last year?

    OTE is what you could earn. This is how likely you are to earn it.

  2. 2.

    What percentage of reps on the team have been here more than 18 months?

    Tenure shows whether people stay long enough to get paid.

  3. 3.

    Has the comp plan changed in the last 12 to 18 months? What changed?

    A plan that changes every year means the goalposts keep moving.

  4. 4.

    Who sits with reps and reviews calls each week?

    Coaching is often what's behind a good or bad attainment number.

  5. 5.

    What's the base, and how is the rest paid out?

    OTE without a base doesn't tell you what you can count on.

  6. 6.

    Why is this role open? Did someone leave, or is it new?

    New headcount is growth. A replacement means someone left. Ask why.

› When the offer comes

Save these for later. They land better once they've said yes to you.

  1. 1.

    Can I see the full comp plan in writing, including clawbacks and accelerators?

    What's in writing is what gets paid. Read it before you sign.

  2. 2.

    Can I see the actual comp distribution for the team last year, not just the OTE?

    The spread shows what most reps really take home. OTE is just the target.

  3. 3.

    I'd be walking away from earned commission to join. Is there room for a sign-on bonus to help cover that?

    Leaving money behind is a fair reason to ask. The worst answer is no.

Josh's top five questions for any sales interview →

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Full posting
Company Description: Veracross provides SaaS-based School Information Systems (SIS) designed to meet the specific needs of independent K-12 schools worldwide. Our one-record solution combines the power of a fully integrated single-record database, personalized communication tools, and an elegant architecture that is unique in our industry. We are a growing, values-led community of employees in the US, UK and Australia who share a vision to unify school communities, improve the quality of education, and enhance learning. Veracross is five product brands in one global tech company - Veracross SIS is a one-person, one-record school management platform - Magnus Health provides cloud-based Student Health Record (SHR) solutions - Digistorm connects with their communities through Digistorm Websites, Digistorm Funnel, and Digistorm Apps. - Epraise incentivizes student well-being and connects teachers, students, and families. - Firefly provides an online learning space for students and teachers The Opportunity: We're building something new. As Veracross expands its FinTech and Business Office product suite, we're creating a dedicated sales function to drive adoption across our existing customer base. This is a ground-floor opportunity to help shape how Veracross goes to market with FinTech — working closely with Product, Customer Success, and Marketing to build a repeatable, scalable sales motion for this emerging, high-growth product line. Job Description: We are seeking a self-motivated and passionate Account Executive to join our successful sales team and help build our FinTech/Business Office sales motion. You will report to Keith Krass, Head of sales, Fintech, and will be responsible for meeting and exceeding Business Office/FinTech Upsell Sales bookings targets, generating pipeline through outbound phone and email efforts, managing inbound lead qualification, and closing Business Office/FinTech Upsell Opportunities. This is a product suite built for Business Officers, CFOs, and Finance Directors, so you should be comfortable and confident speaking directly with senior finance and business office stakeholders about their priorities and challenges. You must be excited about developing a sales plan to strategically target, grow, and expand adoption of the Business Office/FinTech suite across the current Veracross customer base. Job Responsabilities: - Serve as a foundational member of Veracross's new Business Office/FinTech sales function, helping shape the sales process and playbooks for this emerging product line. - Responsible for managing sales pipeline and closing Business Office/FinTech Upsells to consistently meet and exceed monthly, quarterly, and annual sales quotas. - Assist in Business Office/FinTech Upsell lead generation activities including email, webinars, phone calls, and leveraging Veracross user conferences. - Proactively reach out to Veracross clients to upsell the Business Office/FinTech suite and follow-up on inbound upsell leads. - Confidently engage Business Officers, CFOs, and Finance Directors — speaking credibly to their financial and operational priorities and positioning Veracross's FinTech suite as a strategic solution. - At times you may be responsible for providing Sales Demonstrations to Veracross clients to upsell. - Build a trusted rapport with current clients by helping them identify their challenges and demonstrating how Veracross's Business Office/FinTech suite can be a strategic solution for their needs. - Partner with Product, Customer Success, and Marketing to help build a repeatable, scalable sales motion for the FinTech suite. - Manage contacts, leads and opportunities through a defined sales process in Salesforce.com. - Maintain Salesforce.com entries allowing for accurate forecasting of “closed revenue” on a monthly, quarterly, and annual basis. - Document all sales-related information and detailed notes on client interactions in Salesforce.com. - Work collaboratively with sales team members, marketing, Client Experience and Product Management. - Be a visible team player, bringing clear thinking, strategies, and ideas that align to our values and culture. - Maintain a high level of relevant domain knowledge to have meaningful conversations with clients, including Business Office and finance stakeholders. - Provide feedback to company management on market trends, competitive threats, unmet needs, and opportunities to deliver greater value to clients by extending company offerings. - Remain up to date on metrics that are critical to your success. - Remain up to date on changes in the private K-12 EdTech and Business Office/FinTech marketplace. - Additional ad hoc projects as required. Requirements - Bachelor’s degree (BA). - Strong written and oral communication skills including sales presentations. - 4+ years of sales experience selling business office and/or fintech products required. - Comfortable and confident engaging senior finance and business office stakeholders (CFOs, Business Officers, Finance Directors) required. - Understanding of sales methodologies (i.e., value selling, solutions selling, strategic selling). - Ability to thrive in a fast-paced, high growth environment — comfortable operating in a newly built, evolving sales function. - Background of exceptional quota attainment required. - Experience in SaaS company required. - Experience in the K-12 education market preferred but not required. - Salesforce experience required. - Some travel required. - This role is remote and located in the US, with option to come into office in Wakefield, MA - Greater Boston area preferred but not required. Physical Requirements: The above statements describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all required responsibilities, duties, and skills. Benefits - 3 weeks of vacation per year - 14 paid holidays per year (including the week off between Christmas and New Year's Eve) - 56 Hours of paid sick leave annually - Top tier benefits - - Medical, Dental & Vision (Blue Cross Blue Shield & EyeMed) - Veracross LLC Fidelity 401(k) Plan - Managed by Sentinel Benefits Salary at Veracross is determined by a variety of factors including, but not limited to: business considerations, local market conditions, and internal equity, as well as candidate qualifications, such as skills, education, and experience. The compensation range for this position is $150k to $188k OTE (annualized USD) We value the power of an inclusive culture and a strong sense of belonging. Consideration and respect are the norm; and all team members are supported in reaching their full potential.
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