Outside Sales Representative - Food Distribution (GTA)

CTS Foods Brokers Inc · Toronto, ON, Canada

Open 8 days

New Business + Account Growth: you win new customers and grow existing ones.

Base: C$60K
OTE: C$80K–C$120K
Quota attainment: Not disclosed
Posted: 9d ago

Why it matters: OTE tells you what you could earn. Attainment tells you how realistic it is.

Ask: “What percentage of fully ramped reps hit quota last year?”

Last confirmed open 32h agoon CTS Foods Brokers Inc's careers page

Apply on CTS Foods Brokers Inc →

The job

What you'd do

Win new grocery stores and restaurant kitchens across the Greater Toronto Area, and sell more to the ones you already have. You'll find most of your own customers through cold calls, site visits and referrals.

What you'd sell

Supplies premium specialty foods to Ontario grocers and restaurants

When a grocery store or restaurant needs specialty foods, someone has to find the right products and place the orders. The problem is, a missing item can leave shelves bare or a menu short. C.T.S. Food Brokers supplies premium specialty products to grocers and restaurants across Ontario, so they can stock what they need without the hunt.

In plain English, from their own job posts. Something wrong? Tell me · More Industry-specific software companies →

Who you'd sell to

Chefs, buyers and store managersIn their words: “Build long-term relationships with chefs, buyers, and store managers”

Where deals come from

Mostly you. Expect a lot of outbound: cold calls, emails and LinkedIn.

The Braun Read

Worth a look

Solid on the basics. Use the first call to fill in the gaps.

Pay: Base and OTE both listed. Roughly a 75/25 base-to-variable split.
Transparency: Shares 1 of 5. Mentions territory. Ask about quota, attainment, deal size and sales cycle.
Time on market: Open 8 days.
Company hiring: This is their only open sales role.

Red lights

None spotted.

Green lights

Publishes OTE. It tells you the on-target earnings up front. Most postings don't.

Based only on what the posting says. Lights are a starting point for your first call, not a final judgment.

Questions to ask on the first call

Built from what this posting leaves out. How they answer tells you as much as what they say.

1.
What percentage of fully ramped reps hit quota last year?
OTE is what you could earn. This is how likely you are to earn it.
2.
What percentage of reps on the team have been here more than 18 months?
Tenure shows whether people stay long enough to get paid.
3.
Has the comp plan changed in the last 12 to 18 months? What changed?
A plan that changes every year means the goalposts keep moving.
4.
Who sits with reps and reviews calls each week?
Coaching is often what's behind a good or bad attainment number.
5.

Before You Apply

Find out where you fit, and where you don't, before you hit submit.

Why I built it this way ↓

Most résumé tools try to make you look like a match. I'd rather help you find out if you are one.

Nothing made up.
Nothing goes on your résumé that you didn't do. If a line would need a number you didn't give me, I ask. I don't guess. On Braun Board it's checked in code, not just promised.
Curiosity before conclusions.
If the job wants something your résumé doesn't show, I ask before I assume. Plenty of sellers have done the thing and just never wrote it down.
Sorting, not selling.
Some jobs won't line up with what you've done. Finding that out before you apply isn't a loss. It's an hour back, spent on a job that fits.
No score.
A match score tells you how well you copied their words. It doesn't tell you whether you'd be good at the job, or happy there.

It's the same way I teach selling. We don't control who says yes. We do control where we spend our time, and whether everything we say is true.

Josh

1 Is the job worth it?

Worth a look. Solid on the basics. Use the first call to fill in the gaps.

No red lights. If it fits what you want, the tools below help you get ready.

See the full Braun Read

2 Where you fit

Upload once, see where you fit on any job.

What people say about working at CTS Foods Brokers Inc ↓

Got an offer from CTS Foods Brokers Inc? Not sure about it?Ask me. I read every message myself. · JoshAsk Josh

Rather talk it through? Call or text me: 954-695-0844 (text)

Full posting

Outside Sales Representative – Food Distribution (GTA) Location: Toronto / GTA Job Type: Full-Time Compensation: Base Salary + Uncapped Commission Industry: Food Distribution / B2B Sales About C.T.S. Food Brokers Inc. C.T.S. Food Brokers Inc. is a growing food distribution company supplying premium specialty products to grocery stores and foodservice operators across Ontario. We are expanding our product portfolio and customer base and are looking for a motivated Outside Sales Representative to help drive growth in the Greater Toronto Area. This is a field-based role focused on prospecting, relationship building, and account growth. What You’ll Do - Own and grow a sales territory within the GTA - Prospect new customers through cold calling, site visits, referrals, and networking - Build long-term relationships with chefs, buyers, and store managers - Present and sell our product portfolio with confidence - Manage pricing discussions, promotions, and product launches - Grow existing accounts and increase order volume - Track sales activity, pipeline, and performance using CRM and digital tools - Work closely with operations and customer service to ensure excellent service - Monitor competitors and identify market opportunities What We’re Looking For - 2+ years of B2B sales experience (foodservice / CPG / distribution preferred) - Proven ability to prospect and close new business - Strong communication and negotiation skills - Self-motivated and comfortable working independently - Organized with strong time management skills - Valid driver’s license and willingness to travel locally - Comfortable using CRM and sales tools - Bilingual English / French is an asset Compensation & Benefits - Year 1 Base Salary: $60,000 (negotiable based on experience) - Year 2+: $40,000 base + uncapped commission - Realistic On-Target Earnings: $80,000–$120,000+ - Insurance benefits - Employee product discounts - Casual Friday culture - Long-term growth opportunity within the company How to Apply Submit your resume and a short note explaining why you’re a strong fit for this role.

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